METRICS EXPLAINED

NEW CLIENTS

 
 

OUR GOAL

  • 100 New Clients/month

WHAT is this metric?

  • New Clients are the total number of brand-new individuals who join us for their very first Cultivate Yoga class within a given month.

WHEN is this metric calculated?

  • We calculate New Clients at the end of each month and report the result at the beginning of the subsequent month.

HOW is this metric calculated?

  • We count each client who is new to our community and has joined us for their first ever Cultivate Yoga class within the month.

WHY do we track this metric?

  • We track New Clients because this is a strong indicator of our continued growth. As we grow, so does our reach into greater Cleveland/Northeast Ohio community and our ability to serve others through our mission of GIFT-BASED YOGA for ALL.

WHO can help us reach our goal?

  • Every existing client can help by sharing our story and mission with friends, family and coworkers to bring new people into our community. By recommending Cultivate Yoga to others, we can increase our overall attendance which can help to increase Total Donations and ultimately help sustain the entire organization.